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Call Today! (608) 291-6383

Madison West

434 Gammon Pl
Madison, WI 53719


(608) 291-6383

Store Hours

Mon - Sat 9:00 am - 7:00 pm
Sun 12:00 pm - 5:00 pm

Schedule An Appointment
The Best Optical Store in Madison West, WI

Stanton Optical is the place to go for anyone looking for affordable prescription glasses in Madison West. As a major eyeglass store in Madison West, we offer over 3,000 pairs of affordable frames. We have many frame options to accommodate your personal style and our friendly staff will help you find the right pair for you. The store is conveniently located on the north side of Gammon Place right across from Denny’s.

Free Eye Exam Available!

One of the great benefits of visiting Stanton Optical is that you receive a free eye examination with purchase. An independent optometrist is ready to determine your current prescription for your new eyeglasses, allowing you to get your prescription and glasses quickly and easily in the same location. And with our NOW Service, your glasses may be eligible to be completed in 15 minutes or less!

About Your Eye Examination

An eye exam is more than just getting your prescription. At Stanton Optical, we care about your vision and that’s why our independent optometrists in Madison West will always run a complete set of vision tests during your eye exam, including:

    • Autorefraction
    • Refractive analysis
    • Visual acuity
    • Tonometry
    • Autokeratometry
    • Evaluation for amblyopia
    • Slit lamp examination of anterior segment health
    • Ophthalmoscopy for evaluation of fundus health


Affordable Prescription Glasses in Madison West

Once your eye exam is completed, you’re ready to choose your frame and order your prescription glasses. With over 3,000 stylish frames in store for you to choose from, there’s something for everyone!

At Stanton Optical, we believe you should get what you need at a price you can afford, so we’re offering 2 pairs for $59.95 + a free eye exam. If for any reason you are unsatisfied with any of our products, bring them back within 30 days to exchange for a completely new pair.

Buy Contact Lenses in Madison West

Tired of wearing glasses or want to give contacts a try? We also offer high-quality contact lenses. Our Contact Lens Value Pack is only $99 and includes two boxes of contacts and everything you need to get started, and is perfect for those interested in saving money. Plus, you can pay as low as $15.49 per box with the purchase of an annual supply of contacts. Call us now or visit our store in Madison West for more information!

Accepted Insurance

°We accept "out-of-network" benefits for VSP members, which we apply towards your total purchase and submit a claim on your behalf to VSP for payment.

Don't see your insurance listed? Call this store at (877) 518-5788 to check for additional accepted plans.

What Our Customers Are Saying
Had another great experience here yesterday getting an eye exam as well as contacts and a new pair of glasses. The staff was very friendly and helpful finding my insurance information. Will definitely be going to this location from now on.
Nicholas Barbian
Nicholas Barbian
14:29 02 May 19
We had a great experience working with Quentin. He was super helpful and very kind. Thanks for helping us find glasses we adore!
Emma Femma
Emma Femma
22:57 07 Mar 19
I went into Stanton optical on the west side on Friday and I had a great experience! I walked in thinking I’d probably have to set up an appointment and come back but they give me my eye exam and helped me get everything taken care of and I was in and out in less than an hour! I worked with Luz, Chris and Quentin, this is my first time having to get glasses and they were really nice and patient with me as I tried on multiple pairs. I ultimately found the perfect pair for a great price! Thank you to Luz, Chris and Quentin for making my first purchase of glasses a quick and painless process!
Veronica Miller
Veronica Miller
18:36 28 Jan 19
I worked with Luz she was amazing and she went over the top to help me. I had a prescription change and order many glasses. She helped me out with ordering the new ones and took the time to work with me. She was so kind and actullay took the time to help me and didn’t rush me. She was amazing.
sarah steinhauer
sarah steinhauer
15:58 12 Jan 19
The best optical business I have ever been to. Staff 8s especially friendly and helpful. Chris was very nice and made the visit actually enjoyable. The gentleman in the lab was also very nice and helpful. Just an overall enjoyable experience. tyvm
Derp Apotomus
Derp Apotomus
15:54 25 Oct 18
Lovely customer service all around, and great selection of frames from which to choose. There was even a stack of kids’ magazines, which was a great touch. when my wife and I came in with our 2-yr old, she had something to do, and service reps were gracious and positive towards her. Would definitely recommend.
James Waldo
James Waldo
13:11 11 Apr 18
I came in to get a new pair of glasses and Kayla was amazing. She not only was able to fit me in on a moments notice, but she helped me pick out the cutest frames. This was my first experience with Stanton optical, and because of Kayla, I WILL BE BACK! I have already been recommending people to visit this location!
Samantha Rae
Samantha Rae
00:34 30 Dec 17
McKayla (sp?) is fantastic!! Their new eye Dr. is more personable than the last, too. I've had a good experience with a few of the other employees as well! Always good bargains with the right people!
Darrah Theisen
Darrah Theisen
00:01 15 Dec 17
I stopped at Stanton after a few other optical store stops with my 17 year old son. Ashley was happy to help and gave him several frames to choose from. She was also very patient when I was trying to analyze my purchase options. His glasses were ready within a few hours.
Sondy Gromacki
Sondy Gromacki
14:46 13 Oct 17
Very helpful and friendly. These folks really seem to care. Dr. Tom listened and took extra time to answer my questions. Kayla super helpful in the frame selection process. Go here, you will be glad you did.
Pete Curtis
Pete Curtis
02:26 12 Aug 17

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