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Or call us at (608) 313-4908

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Madison East

4302 E Washington Ave

Madison, WI 53704

(608) 313-4908

  • Curbside Pick Up
  • Walk-in Eye Exams
  • Telehealth Eye Exams
Book Eye Exam
Get your eye exam and eyeglasses at Stanton Optical Madison East

Welcome to Stanton Optical - Madison East

So easy, no drama! We utilize innovative telehealth technology to provide fast, convenient eye exams. Once you complete your exam, you can choose from more than 3,000 frames and find a look that’s uniquely yours!

We're located on East Washington Ave and Continental Lane right next to the Crown Plaza Hotel.

Free, Easy Eye Exams

No drama here! Our dedicated team is here to help you get a fast, thorough eye exam utilizing our proprietary, state-of-the-art telehealth technology.

The following tests are included in your eye exam:

  • Autorefraction
  • Refractive analysis
  • Visual Acuity
  • Tonometry
  • Autokeratometry
  • Slit Lamp Test
  • Ophthalmoscopy

Contact Lenses Available

Switch up your look with contact lenses! We offer a wide variety of contacts from the best brands. Choose from daily, weekly, and monthly disposable contacts from your favorite brands.

Accepted Insurance

  • ACS Benefit Services
  • AFLAC Vision - Discount Plan
  • Always Care Vision
  • Avesis
  • CareCredit
  • CEC - Community Eye Care
  • Coast To Coast Vision - Discount Plan
  • Davis Vision
  • Eye Benefits - Discount Plan
  • FSA/HSA
  • Heritage
  • MES Vision (Medical Eye Services)
  • NVA (National Vision Administrators)
  • Outlook Vision - Discount Plan
  • Spectera
  • Superior Vision
  • The Alliance
  • Tribute Health Plan (NVA)
  • Tricare East / Humana Military
  • United Healthcare - Spectera
  • WPS

°We accept "out-of-network" benefits for VSP members, which we apply towards your total purchase and submit a claim on your behalf to VSP for payment.

Insurance acceptance may vary. Don't see your insurance listed? Call this store at (608) 313-4908 to check for additional accepted plans.

Frequently Asked Questions

What are the steps you are taking to improve the safety and hygiene of your stores?

How much does an eye exam cost?

Can I bring a prescription from another doctor and just purchase the glasses from you?