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Stanton Optical Continues Nationwide Expansion with New Milwaukee Location

Leading optical retailer brings affordable eye care offering to Wisconsin

Milwaukee, WI – Stanton Optical, known for being a national leader in the eye health industry by developing an accessible alternative to overpriced eye care services, will open its third store in Milwaukee, bringing its easy eye care to the people of West Allis. The new store, located at 3101 S 108th St. in West Allis, is scheduled to open on in late-October.

The newest Stanton Optical location will offer great deals and amazing services, with a wide range of affordable frames, prescription lenses, contact lenses and prescription sunglasses for men, women, and children.

Our team is excited to expand our offerings into the West Allis area and looks forward to providing our easy, affordable eye care to more communities in the state of Wisconsin“, said Daniel Stanton, CEO of Stanton Optical.

Vision Precision Holdings, parent company to My Eyelab and Stanton Optical, has seen explosive growth, with a combined 113 corporate and franchise locations, offering fast, friendly and affordable eye care services to people across the country. West Allis is Stanton Optical’s third location in the Milwaukee market.

Visit the new Stanton Optical location at 3101 S 108th St. in West Allis for a special offer on two pair of eyeglasses for $59.95 plus a FREE eye exam, or visit for more information. The store’s on-site lab will offer NOW service, where the customers can receive their prescription glasses within 15 minutes. Also available at Stanton Optical is a contact lens value pack, which includes an eye exam and contact lenses, starting at just $99.

About Stanton Optical:

For over a decade, Stanton Optical has become a national leader in the eye health industry by developing an accessible alternative to overpriced eye care services. To circumvent costly markups traditionally associated with national brick-and-mortar stores, Stanton Optical works directly with designer eyewear manufacturers and equips a majority of its stores with optical labs that produce quality prescription eyeglasses in as little as 15 minutes. That’s why Stanton Optical retail stores feature over 3,000 frames for men, women, and children, popular brands of contact lenses like Acuvue, Air Optix, Biomedics, PureVision, SofLens and Proclear, and same-day services. For more information, visit